Digital Transformation in Banking

How to Use Voice-of-the-Customer to Transform Customer Experience

Learn how to gain a unified view of experiences across the customer journey--from digital touchpoints to retail interactions -- from Banco Guayaquil, the most progressive bank in Ecuador.

Today voice-of-the-customer data analytics empower everyone from the CEO to customer service teams to improve ease, satisfaction, and loyalty.

This high impact CX program was implemented in 18 months, and with no additional investment in customer feedback programs. 


45 minutes plus 15 minute Q&A


Watch the Webinar on Demand

Learn how to gain a unified view of experiences across the customer journey--from digital touchpoints to retail interactions -- from Banco Guayaquil, the most progressive bank in Ecuador.

Today voice-of-the-customer data analytics empower everyone from the CEO to customer service teams to improve ease, satisfaction, and loyalty.

This high impact CX program was implemented in 18 months, and with no additional investment in customer feedback programs. 


45 minutes plus 15 minute Q&A


Speakers

Jorge Hurtado -circle

Jorge Hurtado

Head of Digital Transformation and Innovation, Banco Guayaquil

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Jessica Pfeifer

Chief Customer Officer, Wootric